Thursday, January 11, 2007

The Tie Guy

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You’ve surely head “rags to riches” stories before but how about the one about the guy who struck it rich accessorizing the riches rags?

I’m talking about Peter Belisi. At one point in his life he was struggling to make ends meet by supporting his family as a bartender. That is when a tie fetish sparked an idea that would forever change his life.

In an effort to emulate the high end clientele that patronized the Palm Beach bar where he worked Peter sank every extra penny into building a massive tie collection. He was known for never wearing the same tie twice. The comments he received made him aware of how much people take notice to the accessories people wear with their attire.

Through that, the Belisi brand was founded to and has earned a loyal following for high-end, quality ties, and most recently scarves and handbags.